Monday, September 24, 2012

Thinking out of the box

With over 20,000 companies generating over $95 billion, the entertainment industry is thriving. Even in a time when the economy is suffering, as in the Great Depression, it is the time when individuals seek entertainment to take their minds off of reality. 
In order for the entertainment industry to be the creative, driving force it is, it requires the talent and skills of hundreds and thousands of people. From directors and actors, writers and artists, to gaffers and editors, sound engineers and coordinators, there is a wide array of positions that are filled in each craft. 

Tuesday, September 18, 2012

Creating a buzz using Social Media

Inspired by a reader's comment on a previous post, I decided to write about how to create buzz as a business in social media.

So where do you start?

Monday, September 10, 2012

Integration of Social Media in Event Planning

Courtesy of
Event planning in the entertainment industry can cover anything from concerts, private galas, VIP parties, award presentations and after parties. Throughout the years, event planning in the entertainment industry has moved towards depending largely on technology.

It is now commonplace to find technology integrated in event planning through:
·      Lighting and digital lighting boards for moving lights
·      Sound (digital boards have overtaken analog)
·      Digital photography
·      Concept and design for event (created digitally)
·      Planning software
·      Online ticket sales