Wednesday, January 16, 2013

Rihanna rocks the social networking scene

Social networking is a powerful tool for celebrities, athletes and businesses, and someone who has proven how to use it best is Rihanna.

Now you know social media has become a beast of its own when someone can be called the “most famous socialite online”, and yet that was a title given to Rihanna as she continued to break record numbers of fans and followers in social media.

Ranking #5 on Twitter followers starting 2013, Rihanna dominated social media in all of 2012. For the past two years, she and Lady Gaga have vied for the top place, but 2012 was her year. 

Thursday, January 10, 2013

Celebrities in Social Media: Best and Worst

Social Media has become a very normal part of our everyday lives. At this point, even if you’ve been a laggard, according to the diffusion of innovations theory, it’s safe to say you’ve probably joined one form of social media and participated in at least one or more forms. Why? Because you can’t escape it!

Even celebrities have realized the potential for star status and growth in their careers by using social media.

With hundreds of thousands of celebrities, which ones are making social media work for them and which ones are not?