Monday, April 22, 2013

Tips to Increase Website Traffic Using Social Media

According to, social media accounts for 1 out of every 6 minutes spent online. If social media accounts for 1/6 of the time people spend online, what is your business doing to capture some of that attention?

Check out this quick video showing how to generate leads through social media.
NOTE: This is an advertisement for Hubspot's services, but the stats represented in the video are great for understanding how social media can create business for you.

After seeing the importance of using social media to generate traffic, what is the next step?

Thursday, April 11, 2013

Stay relational in a digital world

It is easy to be consumed in social media, since it has become the norm in the United States. According to the Nielsen Social Media Report, Americans spend over 2 billion hours on social media per month
As a society, we are spending more time in the digital world than the real world
Let’s face it, unless you live under a rock (or are Amish) there’s no real way to avoid social media interaction in the digital world (if you’re reading this, you’ve made my point). Even those that have tried to avoid it for so many years have succumbed to its addictive nature.